September 29, 2020
Dear Clients, Partners, Friends,
I hope you’re doing well.
Mäd has just turned 4 years old, and I wanted to take some time to reflect and share some lessons that we’ve learned along the way, and give a thanks to everyone for the continuous support.
We are now at a stage where our business flywheel is accelerating, and investment and bets that were made years ago are starting to show: we’ve had almost 200 RFPs in the last 18 months and this year is set to be a record-profit year, despite COVID-19.
We are placing a significant amount of effort on research, guides, and insights, publishing on average three times a week on a variety of topics. We think this is useful for our clients as well as the public and fellow professionals at large, and the traffic numbers seem to agree:
We plan to keep heavily investing in the things that we know will not change:
I’d like to share some of our most recent insights into a variety of topics:
Additionally, we’ve recently completed launched some notable projects on behalf of our clients:
As always, I’d like to close off by recommending some books that we’ve been enjoying recently, and you’re welcome to drop by and browse our ever-growing library (~300 books on design, business, and technology):
In closing, I hope that the upcoming Q4 is fruitful, and as always, Mäd is on standby to help with your most pressing business problems and strategies.